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Popular Publications was one of the largest publishers of
The company was formed in 1930 by
In the late 1930s Steeger was under pressure to lower his rate of pay to below one cent a word, which he felt was the minimum decent rate he could offer. He didn't want to have Popular pay less than one cent per word, so a new company, Fictioneers, was started; it was essentially a fictional company, with an address (205 East 42nd St) that corresponded to the rear entrance of Popular's offices at 210 East 43rd St. It was given a separate phone number, and the switchboard girl was instructed to put calls through to staff working on Fictioneers titles only if the calls came to the Fictioneers number. Many staff were working on magazines for both companies at the same time, which made it difficult to maintain the pretense of separation. Science fiction writer
In 1934, Popular acquired
Other imprints used included Fictioneers, Inc. (1939–58), All-Fiction Field, Inc. (1942–58), New Publications, Inc. (1936–60), Recreational Reading (1936–60), and Post Periodicals, Inc. (1936–60).
In 1972, the company was sold to Brookside Publications, a company owned by advertising magnate David Geller. At the time it was still publishing Argosy, Railroad, recently ending Adventure and True Adventure. A handful of years later, Geller sold Popular to French publisher Hachette. In 1981, they sold the rights to Joel Frieman who established Blazing Publications, which in 1988 renamed itself Argosy Communications, Inc. Under those names, it published a few comic book version of characters, as well as allowed the reprinting of several of their properties. In 2014 most of its titles–including all copyrights and associated intellectual property–were acquired by Steeger Properties, LLC, with Argosy Communications retaining only a few pulp heroes such as The Spider, G-8, and Operator #5.